MICHIGAN MIXED METHODS
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​​Introduction to Qualitative Research: Practical Strategies for Design, Data Collection and Analysis​


​
DATES: Thursday, October 29 - Friday, October 30

This introductory workshop is designed to engage learners in the fundamentals of qualitative research through hands-on activities and discussion. We will cover practical considerations and strategies for qualitative study design, sampling, data collection, data analysis, and emerging topics such as the use of generative AI tools for research support needs.
​
This workshop is for those new to qualitative approaches across roles and disciplines. We encourage students, trainees, and staff to join!



​​
Topics
Day 1 - Introduction to Qualitative Research and Data Collection
  • Design considerations
  • Sampling Considerations
  • Interviews and focus groups
  • Observations + other qualitative data collection


Day 2 - Introduction to Qualitative Data Analysis
  • Analysis overview
  • Coding
  • Creating themes/patterns/findings/conceptual model
  • Reflexivity and rigor
  • Tools: Software/ AI




​Workshop Co-Leads:​
​
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Melissa DeJonckheere, PhD
Co-Director

Mixed Methods Program
University of Michigan
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Megan Moran, PhD
​Postdoctoral Research Fellow

Mixed Methods Program
University of Michigan

REGISTRATION FEE:
​
  • $300 ($250 for student/trainees [postdocs, fellows, residents]/IHPI member with proof of status) ​​
  • ​Day 1 or 2 only: $175 ($150 for students/fellows/IHPI members)**

​​​**While a one-day option is available, we strongly encourage participants to attend both days to ensure continuity and maximize the learning experience.
Registration is OPEN
Mixed Methods Program at the University of Michigan
Copyright © 2023
  • About Us
    • Vision and Mission
    • Leadership
    • Members
    • Visiting Scholars
  • Consulting Service
  • QMMLL
  • Workshops
    • Fall 2026 Mixed Methods Design Workshop
    • Fall 2026 Qual Workshop
    • Fall 2026 MAXQDA Workshop
    • Workshop FAQ
    • Workshop Scholarships >
      • Michael D. Fetters Scholarships
      • McCune Foundation Scholarships >
        • McCune Thank You Videos
  • Resources
  • Testimonials
  • Contact Us